Do you need help planning your marketing calendar ahead to have fully-organised marketing campaigns for 2022? Reach your marketing goals by having a clear overview of all events, dates, and holidays for the upcoming year in France. Create a relevant marketing calendar to engage with your audience during the most important events throughout the year by creating inspirational and event-specific content, campaigns, and promotions.
Do you want to know which events you should direct your marketing efforts? Keep reading to find out small tips and marketing opportunities during the main local and national events in France:
Fashion week is actually fashion month, as it’s a series of shows and parties that move from New York, to London, Milan, then Paris.
Prepare your Easter-themed advertising campaigns and promotions and run them during this period. Prepare bright and creative designs and send your clients a newsletter with the latest promotions and discounts! If you want to engage with your audience, you can organize virtual games such as egg hunts to make your website more attractive and boost your traffic. For example, hide your eggs in different pictures throughout your social media pages, and encourage your audience to find all of them, with discounts as prizes. Post interesting anecdotes on your page about the holidays or create a specific landing page with easter-themed products. As you can see, the ways to engage your audience during this holiday are infinite, you just need to pick the best one for your website and brand.
Use this day of great celebration as a way of engaging your audience. You can post messages on your social media channels, or create fun designs using the french flag colours – blue, white, and red. You can also promote discounts or free shipping deals to encourage clients to purchase products.
Plan ahead your content marketing strategy and advertising campaigns for one of the most awaited events of the year in the French capital. Ensure you’re offering themed promotions to make your brand stand out!
Leverage existing holidays and events to keep your marketing calendar relevant throughout the year. Not only main holidays like Christmas and Black Friday offer sales opportunities but numerous other events all year round can be an important source of revenue and interaction with your audience. Do you need help planning your 2022 campaigns and communication strategy? Contact us now! For more tips on engaging with your audience, you can check out our Italy marketing calendar, UK marketing calendar, Spain marketing calendar, and Germany marketing calendar.