GA Agency & Impact Join Forces to Uncover the Potential of Experiential Learning

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What‘s connecting a transformational leadership company and a digital marketing agency? More than you would think. The care for a local approach balanced with a global perspective, the importance given to human-centric solutions and a relentless drive for innovation are just some of the common traits between GA Agency and Impact – which is why we’re proud to announce our collaboration for 2024.  

About Impact

Impact is a world leading experiential learning company founded in the Lake District in 1980 with the purpose of inspiring and developing people worldwide. The brand offers a variety of services that range from leadership development to coaching, offered both virtually and in-person – all based on a hyper-tailored, action-oriented and outcome-focused approach. 

More than 400 experts operate in Impact’s offices worldwide to help organisations execute their vision and navigate complex change, contributing to the growth of companies such as Toyota, P&G, Sony and Shutterstock to name just a few. 

Through immersive and hands-on experiences, Impact offers a unique approach to education that goes beyond traditional methods. Their programmes are designed to develop leadership skills including critical thinking, communication problem-solving skills, and emotional intelligence, making them invaluable in both personal and professional contexts.  

At Impact, the aim is to build employees’ engagement and psychological safety so that people feel real ownership of what they create, and can be the best version of themselves at work. We can’t wait to explore further this collaboration.

Green grass field during sunset photo
by Robert Lukeman via Unsplash

Objectives & Vision of Our Partnership

At GA Agency, we pride ourselves on our in-house multilingual team, who are able to tailor omnichannel, international digital marketing strategies to the needs of each client. Through our partnership with Impact, we will be supporting them across their Organic, Paid Search and Paid Social activities.

We’ll use these channels to adopt a full-funnel approach, helping to increase traffic to the site and improving brand awareness across the UK, US and Asia. 

“We are excited to partner with GA Agency and be able to boost our online presence with the help of international experts. Together, we hope to spread broadly the business value of experiential learning,” affirms Holly Higham, Global Head of Marketing at Impact.

‘It is with great pleasure that I share the news of our partnership with Impact. We felt an immediate synergy between the two teams from the first meeting, and GA are proud to dedicate our digital expertise to the contribution of positive change in leadership and team management,’ comments our Founder & CEO, Guido Ampollini.

The Spark of Change

For us, this is more than just a business partnership – it’s a common effort to support improvements to workplace leadership and management practices, aspiring to uncover the potential of both brands and individuals. By combining Impact’s and GA’s strengths, we aim to drive meaningful change for both sides. 
As we start this journey together, the possibilities for innovation and impact are endless.

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