Instagram influencer marketing is becoming an integral part of any digital marketing strategy, with an avg. budget spending of 10% on campaigns.
According to Instagram, 87% of IG users say that an influencer has driven them to make a purchase when instagram shopping and 70% of “shopping enthusiasts” turn to Instagram for product discovery.
The Instagram influencer marketing market is rapidly growing. In the influencer marketing industry, influencers could be categorized based on their IG follower count.
Nowadays engagement rates doing better for smaller influencers compared to macro-influencers.
In the current cluttered digital environment it is important to get your content out there in front of the right people, on the right channel at the right time. Even if this seems somewhat a challenge, we provide you with the insights necessary to crack this code using a strong influencer marketing strategy.
While keeping engagement at its core, every brand should strive to lead their influencer strategy with authenticity while monitoring their own brand consistency. This could lead to tricky compromises on both the side of the influencer and brand. However, when led well through a consistent influencer marketing strategy, we can drive highly engaging and relevant content with influencers of your choice.
We run influencer marketing campaigns on different markets, mainly UK, USA, Germany, Italy, France and Spain. We agree with our clients on GEO target, audience target and type of message and product to push. From that, we find the influencers that best fit the brand and objective. We specifically look for creative influencers that can create high quality content that our clients are able to re-use on other platforms. We provide clients a detailed report at the end of each campaign. By using the latest technologies and influencer marketing tools, we find real and efficient influencers to add value to your business.
INFLUENCER SELECTION & GUIDELINES
Together we co-create influencer selection criteria and publishing guidelines.
We find suitable candidates for your review & approval
ORCHESTRATED CAMPAIGN PUBLISHING
See your campaign go live
Reach your target audience according to your schedule
Ad placement on Instagram and Facebook stories, feed, messenger home etc.
Custom and lookalike audiences targeting
Stay on top of your campaign results with reporting covering:
Are you interested in our influencer marketing services and keen to find out where we would like to add value to your business? There are many benefits working with an influencer marketing agency, so contact us now for a FREE initial consultation.