{"id":28556,"date":"2023-09-22T13:28:37","date_gmt":"2023-09-22T12:28:37","guid":{"rendered":"https:\/\/ga.agency\/?p=28556"},"modified":"2026-05-26T12:07:54","modified_gmt":"2026-05-26T10:07:54","slug":"empowering-charities-through-digital-impact","status":"publish","type":"blog","link":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/","title":{"rendered":"Empowering Charities Through Digital Impact"},"content":{"rendered":"<p>As an established digital marketing agency, it\u2019s important that we give back and help support charities with their digital marketing strategies. We have recently partnered with <a href=\"https:\/\/soundwell.org\/\">Soundwell<\/a> and <a href=\"https:\/\/oceangeneration.org\/\">Ocean Generation<\/a> to support them with driving awareness and helping people get the support they need.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Soundwell_Mental_Health_Support_Through_Music_Therapy\"><\/span><strong>Soundwell: Mental Health Support Through Music Therapy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/soundwell.org\/\">Soundwell<\/a> is a charity based in the South West, committed to providing crucial mental health support to adults through music therapy. \u00a0They support people in their mental health recovery and provide emotional support to care workers, using music to explore creativity, communication, and expression to help transform lives.<\/p>\n<p>Our support for Soundwell began with a focus on Google Grants for Google Ads. We guided them through the grant application process, ensuring they were eligible and equipped to leverage this valuable opportunity. With the grant successfully secured, our dedicated team set up meticulously crafted campaigns and implemented tracking mechanisms. Monitoring these campaigns diligently, we ensured that Soundwell&#8217;s message reached the right audience.<\/p>\n<figure><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ga.agency\/wp-content\/uploads\/2024\/08\/guitare-large-min.png\" alt=\"\" width=\"300\" height=\"169\" \/><\/figure>\n<p>Our commitment goes beyond managing the campaigns. As the contract draws to a close, we plan to empower the Soundwell team with the knowledge and skills needed to independently manage their digital campaigns effectively.<\/p>\n<p>Furthermore, we&#8217;ve established a robust analytics framework, providing Soundwell with important insights. Through a custom-designed reporting and insights dashboard, we offer a clear understanding of campaign performance and user interactions. Additionally, our collaboration includes strategic content planning, allowing Soundwell to provide valuable information to their website\u2019s visitors while enhancing their visibility in search results.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ocean_Generation_Ocean_Conservation_Charity\"><\/span><strong>Ocean Generation: Ocean Conservation Charity<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/oceangeneration.org\/\">Ocean Generation<\/a> is a charity on a mission to drive awareness and action for ocean conservation. They are empowering an inclusive global movement to tackle ocean threats through science and storytelling.<\/p>\n<p>Our partnership with Ocean Generation started with a comprehensive technical audit, an essential step in ensuring their website operates at its highest efficiency. With meticulous attention to detail, we assessed their online infrastructure, identifying opportunities for optimisation and improvement.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/1-3-1024x576.png\" alt=\"\" \/><\/figure>\n<p>As part of our commitment to Ocean Generation, we conducted an in-depth backlink audit following a migration. This crucial step guaranteed that their online presence remained strong and consistent, even after undergoing significant changes. By safeguarding their valuable backlinks, we were able to ensure that their authority and credibility were maintained.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Our_Commitment_to_Charities\"><\/span><strong>Our Commitment to Charities<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>At GA Agency, these partnerships represent more than just projects; they embody our commitment to driving change through technology and extending our support to charities. Soundwell and Ocean Generation are champions of important causes, and we are grateful that our team are able to amplify their voices, extend their reach, and increase their impact through digital strategies.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#Soundwell_Mental_Health_Support_Through_Music_Therapy\" >Soundwell: Mental Health Support Through Music Therapy<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#Ocean_Generation_Ocean_Conservation_Charity\" >Ocean Generation: Ocean Conservation Charity<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#Our_Commitment_to_Charities\" >Our Commitment to Charities<\/a><\/li><\/ul><\/nav><\/div>\n","protected":false},"author":3,"featured_media":84422,"menu_order":0,"template":"","categories":[252],"tags":[],"class_list":["post-28556","blog","type-blog","status-publish","has-post-thumbnail","hentry","category-ga-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Empowering Charities Through Digital Impact | GA Agency<\/title>\n<meta name=\"description\" content=\"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Empowering Charities Through Digital Impact | GA Agency\" \/>\n<meta property=\"og:description\" content=\"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/\" \/>\n<meta property=\"og:site_name\" content=\"GA Agency\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-26T10:07:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/3-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/\",\"url\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/\",\"name\":\"Empowering Charities Through Digital Impact | GA Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ga.agency\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/3-4.png\",\"datePublished\":\"2023-09-22T12:28:37+00:00\",\"dateModified\":\"2026-05-26T10:07:54+00:00\",\"description\":\"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ga.agency\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/3-4.png\",\"contentUrl\":\"https:\\\/\\\/ga.agency\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/3-4.png\",\"width\":1600,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/empowering-charities-through-digital-impact\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ga.agency\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/ga.agency\\\/en\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Empowering Charities Through Digital Impact\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/ga.agency\\\/en\\\/\",\"name\":\"GA Agency\",\"description\":\"Global Omnichannel Digital Marketing Agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ga.agency\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ga.agency\\\/#organization\",\"name\":\"GA Agency\",\"url\":\"https:\\\/\\\/ga.agency\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ga.agency\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ga-agency-logo-blue.svg\",\"contentUrl\":\"https:\\\/\\\/ga.agency\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ga-agency-logo-blue.svg\",\"width\":204,\"height\":67,\"caption\":\"GA Agency\"},\"image\":{\"@id\":\"https:\\\/\\\/ga.agency\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/ga-agency\\\/\"],\"email\":\"hello@ga.agency\",\"address\":{\"@type\":\"PostalAddress\",\"streetAddress\":\"33 Broadwick Street, Soho\",\"addressLocality\":\"London\",\"postalCode\":\"W1F 0DQ\",\"addressCountry\":\"GB\"},\"contactPoint\":{\"@type\":\"ContactPoint\",\"contactType\":\"customer support\",\"email\":\"hello@ga.agency\"},\"description\":\"Global Omnichannel Digital Marketing Agency\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Empowering Charities Through Digital Impact | GA Agency","description":"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/","og_locale":"en_US","og_type":"article","og_title":"Empowering Charities Through Digital Impact | GA Agency","og_description":"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.","og_url":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/","og_site_name":"GA Agency","article_modified_time":"2026-05-26T10:07:54+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/3-4.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/","url":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/","name":"Empowering Charities Through Digital Impact | GA Agency","isPartOf":{"@id":"https:\/\/ga.agency\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#primaryimage"},"image":{"@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#primaryimage"},"thumbnailUrl":"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/3-4.png","datePublished":"2023-09-22T12:28:37+00:00","dateModified":"2026-05-26T10:07:54+00:00","description":"We have recently partnered with Soundwell and Ocean Generation to support them with their digital marketing needs.","breadcrumb":{"@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#primaryimage","url":"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/3-4.png","contentUrl":"https:\/\/ga.agency\/wp-content\/uploads\/2023\/09\/3-4.png","width":1600,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/ga.agency\/en\/blog\/empowering-charities-through-digital-impact\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ga.agency\/en\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/ga.agency\/en\/blog\/"},{"@type":"ListItem","position":3,"name":"Empowering Charities Through Digital Impact"}]},{"@type":"WebSite","@id":"https:\/\/ga.agency\/en\/#website","url":"https:\/\/ga.agency\/en\/","name":"GA Agency","description":"Global Omnichannel Digital Marketing Agency","publisher":{"@id":"https:\/\/ga.agency\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ga.agency\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/ga.agency\/#organization","name":"GA Agency","url":"https:\/\/ga.agency\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ga.agency\/en\/#\/schema\/logo\/image\/","url":"https:\/\/ga.agency\/wp-content\/uploads\/2026\/01\/ga-agency-logo-blue.svg","contentUrl":"https:\/\/ga.agency\/wp-content\/uploads\/2026\/01\/ga-agency-logo-blue.svg","width":204,"height":67,"caption":"GA Agency"},"image":{"@id":"https:\/\/ga.agency\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/ga-agency\/"],"email":"hello@ga.agency","address":{"@type":"PostalAddress","streetAddress":"33 Broadwick Street, Soho","addressLocality":"London","postalCode":"W1F 0DQ","addressCountry":"GB"},"contactPoint":{"@type":"ContactPoint","contactType":"customer support","email":"hello@ga.agency"},"description":"Global Omnichannel Digital Marketing Agency"}]}},"_links":{"self":[{"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/blog\/28556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/users\/3"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/media\/84422"}],"wp:attachment":[{"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/media?parent=28556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/categories?post=28556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ga.agency\/en\/wp-json\/wp\/v2\/tags?post=28556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}