{"id":8094,"date":"2022-09-14T15:35:28","date_gmt":"2022-09-14T14:35:28","guid":{"rendered":"https:\/\/ga.agency\/?p=8094"},"modified":"2026-05-25T18:59:28","modified_gmt":"2026-05-25T16:59:28","slug":"google-september-core-update-2022","status":"publish","type":"blog","link":"https:\/\/ga.agency\/en\/blog\/google-september-core-update-2022\/","title":{"rendered":"Google Just Announced The September Core Update 2022"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Unless you\u2019re living under a rock, you have probably heard that Google announced a new <a href=\"https:\/\/developers.google.com\/search\/updates\/ranking\" target=\"_blank\" rel=\"noreferrer noopener\">Core Algorithm Update<\/a> by now, which was released on September 12, 2022. As Google confirmed, it will take up to two weeks to finish.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ga.agency\/wp-content\/uploads\/2022\/09\/image-1-994x1024.png\" alt=\"Google Search Central Twitter Announcement\" class=\"wp-image-8095\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This core update is the second main update in the space of a year (the previous one was <a href=\"https:\/\/ga.agency\/blog\/google-core-update-may-2022\" target=\"_blank\" rel=\"noreferrer noopener\">Google May core update<\/a>). Algorithm updates are taking place constantly over the year; however, changes this broad are rarer and more noticeable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_the_purpose_of_this_Core_Update\"><\/span><strong>What is the purpose of this Core Update?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google September core update <strong>follows Google&#8217;s Helpful Content update. <\/strong>It will affect how <strong>ranking signals<\/strong> are processed and will change how <strong>SERPs are generated<\/strong>. As with all core updates, the purpose is to improve the experience for searchers on Google.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s still too early to know how all these changes will affect individual websites, however, we can expect a few things:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>An increase in ranking for helpful content.<\/li><li>Fluctuation in visibility and rankings in the following weeks.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tips_to_cope_with_the_Google_September_Core_Update\"><\/span><strong>Tips to cope with the Google September Core Update<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">These core updates take weeks to finish, and fluctuations might take longer than you expect to settle. So don\u2019t be reactive. Wait for the SERPs to be stabilise. There are a few great tools to monitor these changes in each country, such as <a href=\"https:\/\/www.semrush.com\/sensor\/?db=UK\">SEMRush Sensor<\/a> or <a href=\"https:\/\/algoroo.com\/\">Algoroo<\/a> to get a day by day review.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The best thing to do is to <strong>review your website traffic and rankings closely<\/strong> in the months leading to the update and the weeks following the update.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Regardless of the update, the content on your website ought to be of good quality, original and regularly updated. But because this update closely follows the Google&#8217;s Helpful Content update, <strong>make sure your web content is high quality and helpful to users<\/strong>. Do you answer questions in your market? Is the information on your website detailed and does it add value to the user? If you wish to know more, we wrote a great article on this <a href=\"https:\/\/ga.agency\/blog\/google-helpful-content-update\">Google\u2019s helpful content update<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Also, make sure <strong>your website is accessible and easy to navigate<\/strong>. These factors are getting more and more relevant for Google. Having an accessible website might be important for this core update but it will surely be even more relevant in the following updates.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the most important tips for surviving this core update is to <strong>earn relevant backlinks from high quality websites<\/strong> that are in the same industry as you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As you might have noticed, this requires constant work, and you should have been working to meet all these criteria regardless of the core update as a means of minimizing visibility turbulence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you need help, our&nbsp;<strong>international team<\/strong>&nbsp;can help you develop your marketing strategies and&nbsp;<strong>mitigate any issues around Google updates<\/strong>&nbsp;that might impact your website.&nbsp;<a href=\"https:\/\/ga.agency\/contact-us\">Contact us<\/a>&nbsp;to find out more about our&nbsp;<a href=\"https:\/\/ga.agency\/all-services\">marketing services<\/a>&nbsp;including&nbsp;<a href=\"https:\/\/ga.agency\/seo-consulting\">SEO consulting<\/a>,&nbsp;<a href=\"https:\/\/ga.agency\/copy-writing\">copywriting<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/ga.agency\/media-buy-management\">PPC<\/a>.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_89 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ga.agency\/en\/blog\/google-september-core-update-2022\/#What_is_the_purpose_of_this_Core_Update\" >What is the purpose of this Core Update?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ga.agency\/en\/blog\/google-september-core-update-2022\/#Tips_to_cope_with_the_Google_September_Core_Update\" >Tips to cope with the Google September Core Update<\/a><\/li><\/ul><\/nav><\/div>\n","protected":false},"author":3,"featured_media":75569,"menu_order":0,"template":"","categories":[261],"tags":[],"class_list":["post-8094","blog","type-blog","status-publish","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google September Core Update 2022 | GA Agency<\/title>\n<meta name=\"description\" content=\"Google announced the new September Google Core Update in 2022. Find out what will be affected and how to cope with the changes\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ga.agency\/en\/blog\/google-september-core-update-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google September Core Update 2022 | GA Agency\" \/>\n<meta property=\"og:description\" content=\"Google announced the new September Google Core Update in 2022. 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