{"id":67230,"date":"2026-05-18T21:35:08","date_gmt":"2026-05-18T19:35:08","guid":{"rendered":"https:\/\/ga.agency\/case-studies\/oniverse-2\/"},"modified":"2026-06-03T17:56:28","modified_gmt":"2026-06-03T15:56:28","slug":"chili","status":"publish","type":"case-studies","link":"https:\/\/ga.agency\/en\/case-studies\/chili\/","title":{"rendered":"Chili"},"content":{"rendered":"
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<\/span>Increasing International Brand Awareness To +2.5 Million Reach<\/b>
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GA Agency and CHILI have been working together since 2017. The hot new movies-on-demand service from Italy was expanding its presence and\u00a0brand awareness<\/b>\u00a0in the U.K.\u00a0 One of the key elements of the wider strategy was using\u00a0Influencer Marketing<\/b>\u00a0<\/b>to increase awareness and also helped with user generated content that was later used in their own channels, showing the latest movies available.<\/p>\n

To achieve their goal, CHILI partnered with GA Agency. Over the time period of 5 months, GA Agency worked on selecting committed and authentic micro, mid and macro influencers that could organically form a\u00a0minimum of 400K reach per campaign<\/b>.<\/p>\n<\/div> <\/div>\n <\/div>\n<\/div>\n\n\n

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\n <\/span>2.5<\/span>M<\/sup> <\/div>\n
Total Reach<\/h6>\n <\/div>\n
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\n <\/span>1000<\/span>X<\/sup> <\/div>\n
Downloads<\/h6>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n\n
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<\/span>The Challenge<\/b><\/span><\/h2> <\/div>\n <\/div>\n<\/div>\n\n\n
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\"Increase<\/div>

Increase Presence & Brand Awareness<\/h4><\/div>

GA Agency and CHILI have been working together since 2017. The hot new movies-on-demand service from Italy was expanding its presence and\u00a0brand awareness<\/b> in the UK.<\/p>\n<\/div><\/div><\/div>

\"Influencer<\/div>

Influencer Marketing<\/h4><\/div>

One of the key elements of the wider strategy was using\u00a0Influencer Marketing<\/b>\u00a0<\/b>to increase awareness and also helped with user generated content that was later used in their own channels, showing the latest movies available.<\/p>\n<\/div><\/div><\/div>

\"Organically<\/div>

Organically Reach 400K Reach Per Campaign<\/h4><\/div>

To achieve their goal, CHILI partnered with GA Agency. Over the time period of 5 months, GA Agency worked on selecting committed and authentic micro, mid and macro influencers that could organically form a\u00a0minimum of 400K reach per campaign<\/b>.<\/p>\n<\/div><\/div><\/div><\/div>\n\n\n

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