GA Blog

We publish new articles weekly written by our digital marketing specialist team to keep you updated with the latest industry news and expert insights. We’re a trusted knowledge source and provide original analysis so you can stay ahead.

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Page 24 of 28

April 08, 2021| 2 minutes

Welcome Anna, Britt, and Kendall to GA Agency as Junior Digital Marketing Specialists

We are glad to announce that Anna Petraglia, Britt Kuipers, and Kendall Combes Scarpa have joined GA Agency as Junior Digital Marketing Specialists. They will…

April 06, 2021| < 1 minutes

GA Agency Selected as Finalist for the Drum Search Awards 2021

We are thrilled to announce we have been selected as finalists for the prestigious Drum Search Awards 2021 “Retail or Ecommerce” award category. We are…

March 29, 2021| < 1 minutes

GA Agency Shortlisted as European Search Awards Finalist

We are proud to announce that GA Agency was shortlisted as a finalist for the European Search Awards 2021 for the following 3 awards: “Best…

March 11, 2021| 3 minutes

How You Should Prepare for Google’s Expected Update: The SMITH Algorithm

Google recently published a research paper discussing the Siamese Multi-depth Transformer-based Hierarchical Encoder, in short SMITH. The SMITH algorithm is currently not live but might…

March 05, 2021| 3 minutes

New Google Analytics 4 Property: 5 Major Changes Made & Advantages of Using It

Google recently updated its property from the one we’re used to, Universal analytics, to Google Analytics 4 by adding extra features helpful for businesses. The…

February 23, 2021| 6 minutes

Top Ecommerce Trends To Look Out For in 2021

Due to the COVID-19 pandemic, ecommerce has reached unprecedented levels, making it interesting to analyze which ecommerce trends can be expected in the following months.…

February 16, 2021| 3 minutes

How to Increase Conversion Rate

Conversion rate optimization (CRO) is the process of increasing the percentage of users who take action on your website, whether this includes watching a video,…

February 08, 2021| 2 minutes

How Can SEO Copywriting Accelerate Your Business’ Growth?

The evolution of the internet and the online world have made information more accessible than ever, giving a strong reason why to provide customers with…

February 03, 2021| < 1 minutes

Welcome Viveca Knapp to GA Agency as Senior SEO Specialist

We are glad to announce that Viveca Knapp has joined GA Agency as Senior SEO Specialist. She will be supporting our clients in optimization of…

January 26, 2021| 3 minutes

Top 5 Benefits of Google Tag Manager

Data is extremely valuable in digital marketing strategies, as it provides the necessary information on your customers’ needs and interactions with your website. A useful…

January 21, 2021| < 1 minutes

Welcome PPC Manager Esperanza Sàiz to GA Agency

Esperanza is joining GA Agency as Media Buy / PPC Manager. She will manage our PPC team and help our clients to effectively reach their…

January 18, 2021| 2 minutes

IOS14’s New Opt-in Requirement: What Does it Mean for Your Advertising Strategy?

With the launch of the new iOS 14 update, Apple is also expected to roll out a new privacy opt-in requirement in 2021. The new…