We publish new articles weekly written by our digital marketing specialist team to keep you updated with the latest industry news and expert insights. We’re a trusted knowledge source and provide original analysis so you can stay ahead.
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November 06, 2020| < 1 minutes
We are pleased to announce that Andrea has joined our team as an SEO Manager. He will support our clients with his technical SEO and…
October 29, 2020| < 1 minutes
We are thrilled to announce that our client Casavo has ranked as number one in the list of Top Italian Startups in 2020. Casavo, founded…
October 13, 2020| 3 minutes
The rise of artificial intelligence is one of the most relevant technological trends of 2020, especially in digital marketing. An astonishing growth has been recorded…
October 06, 2020| 3 minutes
They are small preview images, either in GIF or PNG format, which show the content of the home page or of another page of a…
September 30, 2020| 2 minutes
Prime Day is Amazon’s sale event dedicated to all its Prime loyalty program members, which allows users to benefit from free-shipping and it also gives…
September 29, 2020| 4 minutes
A recent research by the Baymard Institute that summarised outcomes of over 41x studies, shows that the average cart abandonment rate is 70%, which means…
September 22, 2020| 3 minutes
Google has launched a new update to Image Search, that is supposed to show more information about the pictures that users are searching for.
September 15, 2020| 3 minutes
In order to successfully launch a digital marketing project, there are several requirements from the client depending on the channels and placements used. For any…
September 07, 2020| 3 minutes
as known, analyzing the past helps in predicting the future, and this is also true for the web. Studying the evolution of the Google algorithm…
September 01, 2020| 2 minutes
Keen is part of the innovative projects promoted by Google’s “Area 120”. Area 120 is described as the place where small teams work together in…
August 27, 2020| 2 minutes
Google is testing new Advertising on GMB Accounts, starting with the food industry in the US.
August 18, 2020| 2 minutes
Google has recently added four new features for Google My Business that should help companies make their listings more relevant.