GA Blog

We publish new articles weekly written by our digital marketing specialist team to keep you updated with the latest industry news and expert insights. We’re a trusted knowledge source and provide original analysis so you can stay ahead.

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September 29, 2020| 4 minutes

How Can Remarketing Help to Recover Abandoned Carts?

A recent research by the Baymard Institute that summarised outcomes of over 41x studies, shows that the average cart abandonment rate is 70%, which means…

September 22, 2020| 3 minutes

Google Adds Relevant Knowledge Graph Facts to Image Search

Google has launched a new update to Image Search, that is supposed to show more information about the pictures that users are searching for.

September 15, 2020| 3 minutes

Digital Marketing Plan Checklist

In order to successfully launch a digital marketing project, there are several requirements from the client depending on the channels and placements used. For any…

September 07, 2020| 3 minutes

What Should SEO Specialists Focus On in the Future?

as known, analyzing the past helps in predicting the future, and this is also true for the web. Studying the evolution of the Google algorithm…

September 01, 2020| 2 minutes

Google’s Response to Pinterest: The New Google Keen App

Keen is part of the innovative projects promoted by Google’s “Area 120”. Area 120 is described as the place where small teams work together in…

August 27, 2020| 2 minutes

Google is Testing New Ads on Google My Business Pages

Google is testing new Advertising on GMB Accounts, starting with the food industry in the US.

August 18, 2020| 2 minutes

Google My Business’ 4 New Attributes

Google has recently added four new features for Google My Business that should help companies make their listings more relevant.

August 13, 2020| 3 minutes

How to Make the Most of Amazon Prime Day 2020 for Sellers

Amazon Prime day is a promotion that gives access to special deals on a wide range of products to Prime members on the platforms. It…

August 05, 2020| 3 minutes

Google Discover Update: Are Expertise, Authoritativeness and Trustworthiness Ranking Factors?

Google has recently released an update saying: “We have updated our publisher's support content related to Discover, including guidance around article titles, enabling large high-quality…

July 28, 2020| 2 minutes

Discovery Ads now Available Globally in Google Ads

The importance of images and videos in ads has become increasingly evident. 86% of online consumers look for shopping ideas and inspiration when they browse…

July 24, 2020| < 1 minutes

GA Agency Nominated as Finalist for the UK Agency Awards 2020

We are thrilled to announce that we have been shortlisted as a finalist of the UK Agency Awards 2020 “Most Impressive Small Agency Growth” category…

July 20, 2020| 2 minutes

Alternative Social Media Marketing for Businesses Participating in #StopHateForProfit

More than 400 brands like Unilever, North Face, Verizon, and Coca Cola have now pledged to not run ads on Facebook through at least the…