GA Blog

We publish new articles weekly written by our digital marketing specialist team to keep you updated with the latest industry news and expert insights. We’re a trusted knowledge source and provide original analysis so you can stay ahead.

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Page 9 of 28

December 11, 2024| 15 minutes

US Marketing Holiday Calendar 2025: The Top 39 Dates You Won’t Want To Miss

When creating a marketing strategy, it’s important to consider all the events and holidays that have an impact on your business. It’s essential to plan…

December 04, 2024| 3 minutes

BrightonSEO San Diego 2024: Insights from the World’s Leading SEO Conference

Last month, the BrightonSEO conference landed in San Diego for its second U.S. edition, bringing together search professionals to explore the latest trends, tools, and…

December 03, 2024| 5 minutes

Mastering Competitor PPC: Strategies & Tools for Success

Did you know that businesses investing in pay-per-click (PPC) advertising experience a 50% higher conversion rate compared to organic traffic? In 2024, global digital ad…

December 02, 2024| 5 minutes

How To Optimise For Post-Holiday Ad Fatigue

Table of Contents As the festive season winds down, consumers are left with more than just holiday leftovers - they’re often overwhelmed by a flood…

November 13, 2024| 2 minutes

GA Agency Joins Celeste, a Leading Global Commerce Hub

A Word from the Founder I’m excited to finally share some big news for GA Agency! We’re officially joining the Celeste Commerce Hub, the…

October 30, 2024| 2 minutes

Exploring the Future of AI & Fashion with Google’s Unfold Event

“What does the future of fashion look like?” With 73% of consumers expecting brands to embed their personal preferences directly into their shopping experience, and…

October 23, 2024| 9 minutes

Key Digital Marketing Tactics for Black Friday & Cyber Monday

Table of Contents Black Friday and Cyber Monday are widely recognised as two of the biggest shopping events of the year, drawing in millions of…

October 10, 2024| 3 minutes

Digital Dialects: Which language does the UK search in?

As a digital marketing agency, we are naturally interested in how people search for what they need, whether that be what they search or the…

September 17, 2024| 9 minutes

Digital Marketing in Japan: Adapting to Cultural Nuances

Breaking into Japan’s market goes beyond conventional digital marketing, it's about unlocking a cultural enigma. To captivate Japanese consumers, brands need more than a generic…

September 17, 2024| 7 minutes

9 Examples Of Remarketing: Dynamic Strategies For Better Conversions

Remarketing can play a key role in increasing conversion volumes. But what are examples of remarketing? What’s the difference between remarketing and retargeting? Remarketing can…

September 13, 2024| 6 minutes

TikTok Ads for Luxury Brands: Our Comprehensive Guide

In the ever-evolving digital marketing landscape, luxury brands constantly seek innovative ways to connect with their audiences. For this reason, luxury companies have become more…

August 29, 2024| 10 minutes

Savills Real Estate Marketing: A Deep Dive into Their Successful Digital Marketing Strategy

Table of Contents The global real estate market is showing resilience and potential for growth despite recent economic challenges, particularly in Europe.Rising interest rates, a…