Data Analytics Services

DATA-DRIVEN APPROACH

Data is behind everything we do.

We provide advanced analytics and tracking for deep customer insights. We’re able to measure the performance of each campaign, click, and event through an accurate and advanced analytics tracking setup. This helps you understand your customers and effectively spend your ad budget, precisely targeting those most interested in your products and services.

Our specialist team of data analytic experts can assist with the setup, audit, and optimisation of Google Analytics, Google Tag Manager, Google Optimise, and Looker Studio (previously Google Data Studio) dashboards.

Our Data Analytics Services

We work with industry-leading data analytic software and tracking tools to help your business track the performance of all your digital marketing activities. This helps you understand your visitors needs and behaviours, allows you to make the most optimal business decisions based on the latest information.

Our expert team will ensure your account is properly set up and you are tracking the correct data, to ensure the data collected is trustworthy and valuable.

We can help set up your account, as well as your success metrics based on your goals and conversion tracking codes.

Create metrics based on your goals and the data needed to obtain insights on your website. The data analytics collected will allow us to tailor a plan of action to maximise your profits.

Obtain relevant insight into your main customers and other potentially profitable segments to target with metrics such as demographics, interests, and location.

Our expert team will ensure your account is properly set up and you are tracking the correct data, to ensure the data collected is trustworthy and valuable.

We can help set up your account, as well as your success metrics based on your goals and conversion tracking codes.

Create metrics based on your goals and the data needed to obtain insights on your website. The data analytics collected will allow us to tailor a plan of action to maximise your profits.

Obtain relevant insight into your main customers and other potentially profitable segments to target with metrics such as demographics, interests, and location.

Google Analytics Services

Google Analytics allow you to understand your customers’ journey and interactions with your website, whilst monitoring conversion rates. Our team can leverage insightful and in-depth data analytics to help you create ad-hoc campaigns to maximise your ROI.

Use customer retargeting to remind visitors of websites they already visited and products they previously came across to increase profits.

Understand at what stage of the conversion funnel customers leave your website, helping you evaluate which pages need to be optimise.

Test problems and solutions with the goal of maximising conversions.

Identify the mediums used by your clients to reach your website and understand which platforms you should direct your marketing efforts.

Google Analytic Services

Google Analytics allow you to understand your customers’ journey and interactions with your website, whilst monitoring conversion rates. Our team can leverage insightful and in-depth data analytics to help you create ad-hoc campaigns to maximise your ROI.

Google Tag Manager Services

Google Tag Manager is an extremely powerful tool to analyse data. We will help your business with updating your website tags for site analytics and remarketing, selecting the events you want to track based on your business goals. This insights helps you understand how to optimise your website to maximise conversions.

Audits ensure the proper functioning of your Google Tag Manager account, then plan for future implementation.

Our team will help you set up and manage your account.

Decide which data you need and want to collect based on your business goals and objectives.

In-depth reporting to track progress and conversions across several platforms .

Audits ensure the proper functioning of your Google Tag Manager account, then plan for future implementation.

Our team will help you set up and manage your account.

Decide which data you need and want to collect based on your business goals and objectives.

In-depth reporting to track progress and conversions across several platforms .

Google Looker Studio

Our analytics can set up and manage your Google Looker Studio Dashboard (previously Data Studio) in which you can analyse and evaluate all data across your Google accounts and create tailor-made dashboards to report relevant metrics and track campaign progress. The visualisation platform makes it easier to create and understand reports, bringing in data sets from various places into one location.

Interactive dashboards allowing you to visualise your data.

Allows you to have visibility over all your metrics and dimensions.

Create charts, table, and controls based on multiple data sources.

View your reports in real time to inspire smarter business decisions.

Google Looker Studio

Our analytics team can set up and manage your Google Looker Studio Dashboard (previously Data Studio) in which you can analyse and evaluate all data across your Google accounts and create tailor-made dashboards to report relevant metrics and track campaign progress. The visualisation platform makes it easier to create and understand reports, bringing in data sets from various places into one location.

Why Choose
GA Agency

GA Agency is an award-winning digital marketing agency helping brands all over the world grow their business and revenue in the online space. Our strategy and data-driven approach allow us to build an effective tailor-made digital marketing strategy to take your business to the next level, focusing on your company values and business goals.

With clients of all sizes, we provide support in both long-term strategical planning and short-term tactical planning tailored to your company.

Group 19

INTERNATIONAL

Our global in-house team ensure we understand every nuance of your local market. We are able to deploy complex customised regional strategies with ease, perfectly aligned with your business goals.

Group 24

ELEVATING EXPECTATIONS

We embrace the newest technology and adopt the best working practices. With crystal-clear objectives and transparent KPIs, we not only meet but go above and beyond, surpassing all expectations.

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IMPACTFUL PARTNERSHIPS

Compatibility & transparency are the essence of every successful collaboration with our clients. We become an extension to your team, working hand in hand for your success and building trust through consistent communication and reporting.

Group 19

INTERNATIONAL

Our global in-house team ensure we understand every nuance of your local market. We are able to deploy complex customised regional strategies with ease, perfectly aligned with your business goals.

Group 24

ELEVATING EXPECTATIONS

We embrace the newest technology and adopt the best working practices. With crystal-clear objectives and transparent KPIs, we not only meet but go above and beyond, surpassing all expectations.

Group 21

IMPACTFUL PARTNERSHIPS

Compatibility & transparency are the essence of every successful collaboration with our clients. We become an extension to your team, working hand in hand for your success and building trust through consistent communication and reporting.

Working
With The
Best

BRANDS AROUND THE GLOBE

Our Awards & Certifications

Outstanding
Results

Expedia
1.5 MILLION SESSIONS
Calzedonia
170% INCREASE IN REVENUE
A-COLD-WALL*
95% SOLD OUT AFTER 24 HOURS OF LAUNCH
ProChile UK
+982,399 TOTAL AUDIENCE REACH
Molteni & C
10% INCREASE IN DISCOVERY

Outstanding Results

Calzedonia
170% INCREASE IN REVENUE
Expedia
1.5 MILLION SESSIONS
Alpitour
238% INCREASE IN SEO GROWTH
CASAVO
830% INCREASE IN ORGANIC SESSIONS

Frequently Asked Questions

Using data analytics services can provide several benefits for businesses, including:

  • Improved decision-making: By using data analytics services, businesses can make informed decisions based on data insights rather than guesswork or assumptions.

  • Increased efficiency and effectiveness: Data analytics services can help businesses streamline their operations, identify areas of inefficiency, and optimise their marketing and advertising efforts to reach their target audience more effectively.

  • Better customer experiences: By analysing customer data, businesses can gain insights into their customers’ needs, preferences, and behaviours, allowing them to tailor their products and services to meet those needs and provide a better customer experience.

  • Competitive advantage: Data analytics services can provide businesses with a competitive advantage by helping them stay ahead of industry trends and identify new opportunities for growth.

  • Cost savings: By identifying areas of inefficiency and optimising marketing and advertising efforts, businesses can reduce costs and increase ROI.

Data analytics services can help with customer insights by providing valuable information about customer behaviour and preferences. By analysing customer data, businesses can gain insights into their customers’ buying habits, demographic information, and other factors that can help inform digital marketing strategies and improve the customer experience.

It can also help businesses identify patterns and trends in customer behaviour, allowing them to adjust their strategies and offerings to better meet their customers’ needs. Additionally, data analytics can help businesses identify customer pain points and areas for improvement, leading to more effective marketing campaigns and a better overall customer experience.

Data analytics services can provide valuable insights into consumer behaviour, preferences, and trends, which can help businesses make informed decisions about their organic marketing and advertising strategies. By analysing data from various sources such as website traffic, social media engagement, and customer demographics, businesses can gain a better understanding of their target audience and tailor their messaging and promotions to be more effective.

Data analytics can also help businesses optimise their ad spending by identifying which campaigns and channels are delivering the best results. Overall, data analytics services can provide a competitive advantage by enabling businesses to make data-driven decisions that lead to better marketing and advertising outcomes.

A data-driven marketing strategy is important because it allows businesses to make informed decisions based on factual information, rather than assumptions or guesses. By collecting and analysing data, businesses can gain valuable insights into customer behaviour, preferences, and trends, and use this information to optimise their marketing campaigns for maximum effectiveness and ROI.

Additionally, a data-driven approach allows for more targeted and personalised marketing efforts, leading to higher engagement, conversions, and customer loyalty.

Using data analytics services can provide several benefits for businesses, including:

  • Improved decision-making: By using data analytics services, businesses can make informed decisions based on data insights rather than guesswork or assumptions.

  • Increased efficiency and effectiveness: Data analytics services can help businesses streamline their operations, identify areas of inefficiency, and optimise their marketing and advertising efforts to reach their target audience more effectively.

  • Better customer experiences: By analysing customer data, businesses can gain insights into their customers’ needs, preferences, and behaviours, allowing them to tailor their products and services to meet those needs and provide a better customer experience.

  • Competitive advantage: Data analytics services can provide businesses with a competitive advantage by helping them stay ahead of industry trends and identify new opportunities for growth.

  • Cost savings: By identifying areas of inefficiency and optimising marketing and advertising efforts, businesses can reduce costs and increase ROI.

Data analytics services can help with customer insights by providing valuable information about customer behaviour and preferences. By analysing customer data, businesses can gain insights into their customers’ buying habits, demographic information, and other factors that can help inform digital marketing strategies and improve the customer experience.

It can also help businesses identify patterns and trends in customer behaviour, allowing them to adjust their strategies and offerings to better meet their customers’ needs. Additionally, data analytics can help businesses identify customer pain points and areas for improvement, leading to more effective marketing campaigns and a better overall customer experience.

Data analytics services can provide valuable insights into consumer behaviour, preferences, and trends, which can help businesses make informed decisions about their organic marketing and advertising strategies. By analysing data from various sources such as website traffic, social media engagement, and customer demographics, businesses can gain a better understanding of their target audience and tailor their messaging and promotions to be more effective.

Data analytics can also help businesses optimise their ad spending by identifying which campaigns and channels are delivering the best results. Overall, data analytics services can provide a competitive advantage by enabling businesses to make data-driven decisions that lead to better marketing and advertising outcomes.

A data-driven marketing strategy is important because it allows businesses to make informed decisions based on factual information, rather than assumptions or guesses. By collecting and analysing data, businesses can gain valuable insights into customer behaviour, preferences, and trends, and use this information to optimise their marketing campaigns for maximum effectiveness and ROI.

Additionally, a data-driven approach allows for more targeted and personalised marketing efforts, leading to higher engagement, conversions, and customer loyalty.

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